01 Salla store design and development
Salla stores designed to convert, not just to launch
Salla store design covers four pieces of work: a custom theme built to your brand, the store configured properly — products, categories, payments, shipping, policies — tracking that reports accurate revenue from launch, and Arabic storefront copy that was written rather than translated. Revneura does all four, from SAR 30,000, typically live in two to four weeks. We are not a theme reseller. We build on Salla because it is the right platform for most Saudi merchants selling domestically, and we will tell you when it is not.
Bring your product count and your current setup. Twenty minutes is enough to scope a store.
02 Scope
What we build on Salla
- Custom theme design against your brand, built for the way your catalogue is actually structured
- Full store configuration — products, categories, variants, policies, shipping zones, tax setup
- Payment configuration for the methods you are approved to accept
- Native Arabic and English storefront copy, including category and product descriptions for an agreed product count
- Tracking and analytics, validated against a test order before launch
- Migration from your existing store or from selling through Instagram and WhatsApp
- Launch, QA on real devices, and handover so your team can run it
03 Theme decision
Custom theme design vs the default themes
Salla’s default themes are competent, and for a first store with a small catalogue and a tight budget they are a reasonable place to start. We will say so on the call if that is your situation, rather than selling you a build you do not need.
A custom theme earns its cost in three situations. When you have a brand worth protecting and a default theme makes you look like every other store on the platform. When your catalogue has a structure the defaults handle badly — many variants, bundles, configurable products, a category tree that does not fit the standard pattern. And when you already have traffic, because at that point a conversion-rate difference of a couple of points pays for the build in months rather than years.
If none of those three applies to you, keep your money and spend it on traffic.
04 Platform limits
What Salla lets you change, and what it does not
Almost nobody publishes this section, which is exactly why it is here. Knowing the platform’s boundaries before you start is the difference between a build that lands on schedule and one that discovers a wall in week three.
The honest structure of the answer is that a hosted platform gives you a great deal of control over presentation and progressively less as you move toward the checkout and the core commerce logic. The closer a customisation sits to taking money, the more constrained it is — and that is a deliberate design decision by every hosted platform, not a flaw in Salla.
What we will commit to now, because it does not depend on a documentation check: we establish the platform’s limits against your specific requirements during scoping, before the quote is fixed — not in week three. If something you need is outside what the platform allows, you hear it at the start, along with the options, which are usually to solve it differently, to solve it outside the store, or to move to a platform that supports it.
05 Payments and shipping
Payments and shipping configuration
Payment setup covers what Saudi shoppers expect: Mada, buy-now-pay-later through Tabby and Tamara, Apple Pay, cards, and cash on delivery where your operation can carry it. Availability depends on your own merchant approval with each provider — we configure what you are approved for and cannot approve you ourselves.
Shipping is where domestic stores quietly lose money, and it gets the same attention: zones and rates that reflect what delivery actually costs you, free-shipping thresholds set against your basket economics rather than against a competitor’s banner, delivery expectations stated before checkout rather than discovered at it, and cash-on-delivery handling configured with its reconciliation cost understood rather than ignored.
06 Measurement
Tracking, GA4 and the pixels that actually fire
Every Salla build ships with tracking configured and validated. Validated means a test order produces exactly one purchase event with the correct revenue value — checked before launch, not assumed because a tag was installed.
This matters more on a hosted platform than people expect, because the page lifecycle is not yours to control. Events can fire twice, fire before the data is ready, or record a revenue value of zero while still counting the order. Each of those failures silently corrupts every media decision made afterwards, and each is invisible unless someone tests for it.
07 Migration
Migrating an existing store to Salla
Two migrations come up constantly.
From informal selling — Instagram, WhatsApp and a bank transfer. This is less a migration than a first build, and the hard part is not technical: it is turning product knowledge that lives in someone’s head and in DM threads into a catalogue with names, descriptions, variants and prices. We scope that work explicitly, because it is the thing that most often stalls a first store.
From another platform — products, categories, customers and order history, with the answer depending on the source platform and the state of your data. We audit the export before quoting rather than promising a clean transfer and discovering the truth mid-project. Redirects from old product URLs are part of the work when the store had organic traffic worth keeping; skipping them is how a migration loses rankings that took two years to earn.
08 Choosing a platform
Salla, Zid or Shopify — which one you should be on
If you are a Saudi brand selling to Saudi customers, Salla is the default recommendation and this page is where you should be.
Two situations change that. If your catalogue is large or complex, you sell across borders, or you need a specific third-party app ecosystem, look at Shopify for the Saudi market — with the localisation cost understood before you commit. And if your operations or fulfilment structure fit the other Saudi platform better, or you are already trading on it successfully, see building properly on Zid before assuming a migration is the answer.
The build price is the same on all three. There is no version of this decision where we earn more from one answer.
09 Cost and timeline
What it costs and how long it takes
From SAR 30,000, typically two to four weeks from the point we have your products, images and content.
What moves a project above the starting figure: product count well beyond the agreed scope, custom functionality that needs app-layer development, a complex migration with poor source data, and photography or product copy commissioned rather than supplied.
All prices in Saudi riyals. All prices include 15% VAT.
See how a Salla build compares with other builds on the e-commerce store cost page, or the platform-agnostic version of this decision on the e-commerce store development hub.
10 After launch
After launch
A store with no follow-up leaks the same way a service business does. Every build ships with the monthly growth systems attached — abandoned-cart recovery, WhatsApp replies, review collection — running from day one.
11 FAQ
Common questions
How much does a Salla store cost?
From SAR 30,000 for the scope on this page — custom theme, full configuration, Arabic and English copy, payments, shipping and validated tracking. Product count, custom functionality and migration complexity are what move it upward, and you get a fixed written quote before any work starts.
Can you customise a Salla store to what we actually need?
Yes. We build custom Salla themes and configure the store around how you actually sell — products, categories, payments, shipping, policies and tracking — rather than fitting your business into a default template. We are not reselling a theme.
Can you work on my existing Salla store instead of rebuilding it?
Yes. We audit what you have, tell you whether the sensible move is to fix the theme, reconfigure the store or rebuild, and quote accordingly. A rebuild is not always the right answer and we will say so when it is not.
Will my store be fast?
Mobile speed is part of the build and we measure it before handover. Some performance factors on a hosted platform are outside any developer’s control, and we will tell you which those are rather than promise numbers we cannot deliver.
Do you write the product descriptions?
Native Arabic and English copy for an agreed number of products is included. Beyond that count it is quoted separately, which we scope at the start so it does not stall the build halfway.
What happens after launch — am I on my own?
No. The monthly growth systems run the follow-up side from day one, and you have a named contact for changes. What you do not have is a support ticket queue.
12 Next step
Bring your product count and your current setup. Twenty minutes is enough to scope a store.